My Creative Process
1 - Planning & Preparation: The first step is to create a solid and efficient development plan based on the client's needs and preferences. Thereafter, I search through a variety of images to find the right assets that will help to achieve the desired results.
2 - Cleanup: Before moving forward, it's essential to remove any unwanted elements, stains, marks, or folds from the photos to ensure a remarkable outcome.
3 - Composition: Carefully arranging the elements in an image is important for directing the viewer's attention. Even small changes can have a big impact on how the composition is perceived as a whole.
4 - Lighting: This step involves treating lights, shadows, tonal values, and correcting lighting direction. Lighting is crucial to create a sense of depth and makes the image feel more engaging and immersive.
5 - Color Grading: Equalizing colors is crucial. I pay attention to hue, saturation, and color temperature to create a stunning and captivating mood.
6 - Special Effects and Finishes: At this point, the picture is already impressive, but it needs something more. By adding special effects and finishes, I add the final touch that grabs the viewers' attention with its amazing visual appeal!
Organization
I'm an extremely organized person in my personal life and work. Everything in my Photoshop file is properly separated by named groups and layers.
When I work with teams, other retouchers have no difficulty handling my files because it's easy to find every single asset.
Working Nondestructively
It's critical to work in a nondestructive way in Photoshop. This prevents the editing from being lost, and they still can be adjusted, which is essential when changes are requested by the client.
All of my files are 100% nondestructive.
To accomplish that, I work all the time with smart objects, adjustment layers, layer masks, layer styles, cleanup layers, smart filters and all the Photoshop features used to ensure maximum file preservation.
